> For the complete documentation index, see [llms.txt](https://ticketking.xyz/docs/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://ticketking.xyz/docs/customization-and-branding.md).

# Customization & Branding

- [The server embed color](https://ticketking.xyz/docs/customization-and-branding/server-embed-color.md): The accent color used across every Ticket King embed in your server.
- [Bot Personalizer](https://ticketking.xyz/docs/customization-and-branding/bot-personalizer.md): Give Ticket King a custom name, avatar, banner, and bio in your server.
- [Custom welcome embeds and messages](https://ticketking.xyz/docs/customization-and-branding/custom-welcome-embeds.md): The opening embed members see inside their new ticket. Set it per ticket option.
- [Custom ticket name format](https://ticketking.xyz/docs/customization-and-branding/ticket-name-format.md): How new ticket channels are named. Covers variables, character limits, and Steam-aware naming.
- [Embed footers](https://ticketking.xyz/docs/customization-and-branding/embed-footers.md): The "Powered by Ticket King" footer and the per-embed footer text.


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